Posts tagged Music Video
Adée - Hold It Against You

Not long after I’d met Adée in Sweden last September, we’d started talking about potentially collaborating when she was working in the UK in November. I’d pitched her a rough idea I had for a music video inspired by the methods and mindset of BROCKHAMPTON.

It was something that had been rattling around my head for all of summer, that idea of how fast we consume new content and how quickly it becomes irrelevant - post something on Instagram right now, it’ll be so far down everyone’s feeds in a couple of hours, a lot of your followers/friends/family won’t see it.

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